Blog Articles Archive

Paid Media

Paid media metrics that actually matter to measure performance

CTR and CPC only tell part of the story. Learn which paid media metrics matter most for measuring advertising performance and success.

Mariana Thome

Man looking out window stressed because his SEO ranking has dropped - Dig & Dig

SEO

How to take control after your SEO ranking has dropped

If your SEO ranking has dropped, these six diagnostic steps will help you identify the cause and prioritise the right fix.

John Masserini

US open influencer controversy - Dig & Dig

Influencer Marketing

What the US Open influencer controversy means for sports marketing

The US Open influencer controversy has sparked plenty of debate across social media, with some critics questioning whether creators have a place at major sporting events.

Maria Niderman-Ash

Paid Media

Paid media metrics that actually matter to measure performance

September 22nd 2026

SEO

How to take control after your SEO ranking has dropped

September 22nd 2026

Influencer Marketing

What the US Open influencer controversy means for sports marketing

September 21st 2026

Person typing on keyboard AI PPC strategy - Dig & Dig

PPC

Your AI PPC strategy is about to matter more than your keyword strategy

September 11th 2026

Social Media

Should your brand be on Reddit?

September 7th 2026

Person in pink shirt sitting at table working on generative engine optimisation on a laptop - The PHA Group

GEO

Digital PR for AI visibility: Beyond backlinks and traditional SEO

August 19th 2026